Promote your business without paying for expensive PPC campaigns that don't live up to expectations anyway. A built-in affiliate program is just what your business needs. Make your members work for you. Let them promote your business and lead new customers in return for a commission from the sales you have made from their consumers. Affiliate is one of the most popular marketing approaches, precisely because you only pay if you make money.
Enable the affiliate program for your Telegram bot
When you run the affiliate add-on for the first time, your bot will ask you to enter the commission that your affiliates will earn.
First, enter the commission for new service orders (orders from customers who have not purchased before).
Then, enter the commission for renewals (orders from customers who have purchased before).
You can enter 0 if you don't want to pay a commission. If you wish to pay your affiliates only for new customers, enter, for example, a 20% commission for new customers and 0% for renewals. This way, they will only take a percentage from people who have never subscribed to your service.
Get a unique link
By participating in your affiliate program, each affiliate receives a unique link that they can use to promote your service.
When consumers pay, their affiliates will take a cut from the sales. Their commission depends on the type of order and the percentage you have set during the setup.
If one consumer is invited more than once by different affiliates, your bot will remember the last link used.
Define a minimum payout limit
The minimum payout limit is the amount that your affiliates have to reach to be eligible for payouts. Their balance is rolled over to the next month until they meet this minimum threshold. By default, the limit is 50,00 €. You can use the affiliate menu to change both the amount and the currency.
Define a due period
The due period is the period during which the commission will be on hold. The commission from the orders will be automatically added to the balance of your affiliates when this period ends. By default, it is 45 days, but you can change it from the menu if you wish.Having a too short due period is not recommended. Allow some time for disputes and refunds, if any.
Select payout methods
Choose the payment methods by which you will pay out commissions to your affiliates.
You can choose PayPal if you already use it to accept payments from your customers. Another option that is always enabled is an internal credit for in-bot purchases.
The advantage of this method is that you do not pay any money to your affiliates but instead offer them a free subscription to your service.
Paying out the commission
When your affiliates reach the minimum payout limit, a new button will appear in the affiliate menu of the bot - request a payout. When they click on this button, the administrators will receive a notification from the bot with payout details. You have three options - approve, reject or cancel.
- Approve - by clicking on this button, you authorize the payment. The bot will process the order automatically - there is no need for you to do anything else.
- Reject - Reject this payout - the affiliate won't receive anything, and the commission earned will be lost.
- Cancel - Cancel this payout. The affiliate may later send a new payout request for the same commission. This option is suitable in cases where, for example, you don't have enough money to pay the commission - you don't want to reject the payout but delay it.
Use of internal credit for payment
When ordering a subscription plan, if the affiliate has enough credit, your bot will show an additional button that they can use to complete the order using their credit balance. This button will also show the amount of credit in the currency of the selected plan. For example, if the balance is in EUR, but the subscription plan is in USD, your bot will display the credit balance in USD.
To encourage your affiliates to use credit instead of cash payouts, you can create plans that can only be purchased using bot credit. For example, if your regular plan costs $20, you can create a new $15 plan available for credit payments only.