Premium analytics for your Telegram subscription bot

Detailed sales analytics - discover the strengths and weaknesses of your Telegram subscription bot service and improve your marketing strategy.

TGmembership has an add-on that you can use to analyse the sales made through your bot, find your strengths and weaknesses and adapt your marketing strategy. There are two versions of this module - a built-in bot analytics command that offers basic statistics on sales and revenue, as well as more detailed analytics add-on available through our web dashboard - this option includes more information and charts. By using the premium add-on, you will have a deeper understanding of the effectiveness of your products and services. In this article we will focus on the premium version of the analytics add-on.

Number of orders and generated revenue

The first chart you will see when you open the dashboard has three lines that show the number of orders placed and subscriptions cancelled, as well as the generated revenue on a monthly basis. The chart shows data for up to one year - the current month plus the previous up to 11 months.
- "Revenue" shows the total profit from all subscriptions you sold during the month.
- "Sales" shows the total number of subscriptions you sold during the month.
- "Cancellations" shows the total number of customers who have cancelled their subscriptions during the month.

The analytics includes number of sales, revenue and churned customersThe analytics includes number of sales, revenue and churned customers
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Best selling subscription plans

Here we can find out which are our best selling subscription plans. The pie chart shows all the plans, as well as what percentage of the total number of orders are made using this plan. In this example, the best-selling plan is "Monthly" with a total of 1507 orders or 75.9% of all orders.

Best-selling Telegram subscription plansBest-selling Telegram subscription plans
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Users and customers counter

In this section you can find more information about how your bot is used - how many users have started it in total and you can easily calculate the conversion rate.
- "Customers" - the number of users who have an active subscription to your Telegram bot.
- "Users" - the total number of users that your bot knows - anyone who has launched your bot at least once is considered a user.
- "Churned" - the number of users who had an active subscription to your service and later cancelled.

Users, customers and churned customers counterUsers, customers and churned customers counter
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Recent subscriptions ordered through your Telegram bot

Among other things, you can view the list of recent subscriptions ordered through your Telegram bot. The list includes all orders - including pending orders, those using access codes, coupons and more.
- "Customer" - the name of the customer.
- "Plan" - the name of the subscription plan that the customer has chosen.
- "Gateway" - the method by which the customer has chosen to pay for this order.
- "Price" - the cost of this order. Blue is used for ordinary orders, and orange when a coupon is applied.
- "Status" - status of the order. "COMPLETED" is a paid order, "PENDING" is awaiting payment.

List of recent subscriptions ordered through your Telegram botList of recent subscriptions ordered through your Telegram bot
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Top 10 most profitable customers

Sometimes it is extremely important to be able to recognise your loyal customers, and maybe even reward them - you could make a personal subscription plan for them, share a coupon for future orders or thank them in another way - they will appreciate your gesture. This table shows you who are the customers who have spent the most on your Telegram bot.
- "Customer" - the name of the customer.
- "Revenue" - the total amount that this customer has paid for your services.
- "Lifetime" - the time this customer has used your paid services.

A list of customers who have spent the mostA list of customers who have spent the most
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